How to Become a Successful Student Essays

The most effective method to Become a Successful Student Essays The most effective method to Become a Successful Student Essay The most effective method to Become a Successful Student Essay To turn into a fruitful understudy, put forth a valiant effort. Doing your BEST way to Be an attentive person, Establish an investigation gathering, Self-order, and Talk about what they’re realizing. Be an attentive person so as to take great notes. Numerous teachers don't compose all that they state on the board. This implies you truly need to listen well to take great notes. Ensure you listen particularly about the things your educator composes on the board. These things are generally the most significant subjects. On the off chance that you take great notes, this will truly help you when you are examining. Likewise it will assist you with learning a greater amount of the material since recording things makes a few people recollect it. Build up an investigation gathering. This is exceptionally useful in learning material. Since your educator may not generally be around to respond to your inquiries, the individuals in your examination gathering might have the option to help. Not exclusively would they be able to support you, yet an examination bunch is far more fun than doing only it. It is likewise an approach to meet individuals in your classes. Create self-restraint by utilizing time astutely. Do what should be done, when it should be done, paying little heed to what you may not want to do. Abstain from being a slacker. Be constantly and reliably arranged. Looking at something, with companions or cohorts, isn't just useful for checking whether you know something, it’s a demonstrated learning apparatus. Moving thoughts into words gives the most immediate way to moving information from present moment to long haul memory. You truly dont know material until you can articulate it. Thus, next time you study, dont do it quietly. Discussion about notes, issues, readings, and so forth with companions, present to a seat, sort out an oral examination gathering, imagine youre showing your friends. Talk-learning produces an entire host of memory follows that bring about all the more learning. These are a portion of the numerous tips you ought to make sure to turn into an effective understudy.

Henri Bergson Free Essays

HENRI BERGSON History of Ideas 2012 To: Sir Asad Shahzad 10/21/2012 GROUP MEMBERS: * AMMARAH MASROOR-12779 * ASFIA AZIZ-12718 * SYEDA AREEBA TARIQ-13055 SUBMITTED TO: SIR ASAD SHAHZAD DATE: 21/OCT/2012 TOPIC| PAGE| Henri Bergson †Introduction| 2| Bergson’s Intuition| 3| Intuition: Definition, Explanation, A little practice that prompted Intuition| 4| Example, Sinking into Intuition, Explanation| 5| Another Example, Explanation, Intuition as Philosophical Method| 6| Intuition as Philosophical Method| 7| Bergson’s Time and Free Will| 8| TABLE OF CONTENTS: Time and Free Will: Space| 9| Time| 10| Past and Present| 11| Free Will and Determinism| 12| Bergson’s Creative Evolution| 15| Meaning of Evolution| 16| Creative Evolution: Definition, Essence of Life, Elan Vital, Book| 18| Comparison between Darwin’s Theory of Mechanical Evolution and Bergson’s Theory of Creative Evolution| 19| Critics| 22| References| 23| HENRI BERGSON: Presentation: Henri Bergson (1859â€1941) was one of the most well known and compelling French scholars of the late nineteenth century-mid twentieth century. Bergson was conceived in Paris on October 18, 1859; he was the second of seven offspring of a Polish Father and English mother; both of his folks were Jewish. Bergson was an eminently outstanding student all through his youth. We will compose a custom article test on Henri Bergson or on the other hand any comparable point just for you Request Now Like his German contemporary, Edmund Husserl, Bergson’s unique preparing was in science. Despite the fact that his global acclaim arrived at religion like statures during his lifetime, his impact diminished strikingly after the Second World War While such French scholars as Merleau-Ponty, Sartre, and Levinas unequivocally recognized his effect on their idea, it is commonly concurred that it was Gilles Deleuze’s 1966 Bergsonism that denoted the stiring of enthusiasm for Bergson’s work. Deleuze understood that Bergson’s most suffering commitment to philosophical reasoning is his idea of variety. Bergson’s idea of variety endeavors to bring together in a reliable manner two conflicting highlights: heterogeneity and progression. Numerous logicians today imagines that this idea of variety, regardless of its trouble, is progressive. It is progressive since it opens the path to a reconception of network. (www. plato. stanford. edu) BERGSON’S INTUITION BY: SYEDA AREEBA TARIQ HENRI BERGSON: He composed a book ‘THE CREATIVE MIND’ in 1946. This book is a prologue to mysticism which comprise of assortment of papers and talks concerning the idea of instinct, clarifying how instinct can be utilized as a philosophical strategy. Transcendentalism is the part of theory where the idea of being and world is taken into setting. While, two significant inquiries are addressed 1. what is there? Furthermore, 2. how right? I would disclose what instinct as per Bergson is and why it is called philosophical technique. Instinct: DEFINITION OF INTUITION: * A quick discernment of item not derived or dictated by a past comprehension of a similar article. * Untaught unadulterated information. Clarification: Philosophical meaning of instinct says that it is a quick procedure of knowing about some item not by thinking or breaking down the past knowing about a similar article. It is in this manner, said to be unadulterated or under-trained information that one gets at a moment. As indicated by BERGSON: According to Henry Bergson instinct is depicted as a technique for ‘thinking in duration’ which mirrors the constant progression of the real world. A SMALL PRACTICE THAT LED TO INTUITION: Once he was rolling and unrolling string and said this speak to man’s feeling of mortality and the consistent increase of new memory; a range of a thousand shades with a current of feeling going through them, gathering and holding them, to speak to how all the minutes are heterogeneous. The human has propensity to fabricate new recollections and hold them. He said that human memory has put away thousand of new things not quite the same as the one framed and the one that will shape inevitably in the event that they experience the way toward knowing. Model: Example that he gave was of a bit of versatile which is contracted than attracted out as far as possible and we can see that there is a stream. The flexible produces a line which develops long and long presents that something is unadulterated unified portable unit. SINKING INTO INTUITION: He says this is term which can’t be separated. It is the subjective not quantitative it has variety yet solidarity and is portable and consistently infiltrating itself. He even says that length can’t be spoken to by idea. One can't encounter the inclination if only an idea is there. One can’t handle term with idea. Be that as it may, term is gotten a handle on just by instinct. By which one is shipped into an item to get a handle on what is extraordinary and indescribable (can’t depict in word) inside it. Instinct is a finished philosophical strategy that includes setting oneself inside the Duration, and extending it into a persistent heterogeneity. Model: Take a model an individual has caught loads of picture of CBM from various points and a writer has made a sonnet over life here however one can't imitate the sentiment of being in CBM itself though the sonnet can never give the dimensional benefit of strolling in CBM. Clarification: Thus any idea given can't get a handle on length stream of constant however instinct can get a handle on span. One can sink into the other article by having instinct a moment information which is one of a kind can’t be clarified is gain by individual which frames another memory. Along these lines instinct is an immediate recognition and experience of the persistent progression of the real world, without the utilization of any ideas the progression of time as genuine term can be experienced distinctly by instinct. ANOTHER EXAMPLE: He utilizes the case of a craftsman who makes a progression of portrayals of Notre Dame in Paris. â€Å"Now at the base of the considerable number of representations made in Paris, the more bizarre will most likely compose ‘Paris’ by method of update. What's more, as he has truly observed Paris, he will be capable, by sliding from the first instinct of the entire, to put his representations in it and in this way organize them according to each other. Yet, it is highly unlikely of playing out the contrary activity; even with a limitlessness of representations as careful as you like, even with the word ‘Paris’ to show that they should bear close association, it is difficult to venture out back to an instinct one has not had, and gain the impression of Paris on the off chance that one has never observed Paris (201). † EXPLANATION: Here he says that if a craftsman has portrayed a model of a city which he has really observed and drew him would have knowing about the spot which he has moved to his representations. He is dropping from unique instinct so as to put his representations in it. Be that as it may, if an individual who has never observed Paris he can't appreciate Paris outlines as much as the person who saw in real would move himself to the representations and intuit it as an article. The individual never observed Paris can never want to stroll into the spot rather he would make another instinct of his one inside the length. An individual can shape a quick knowing about article not the same as the knowing about a similar item before by really being in term through instinct. Why instinct is called as philosophical technique for moving into article to get a handle on what is unutterable Instinct is a strategy through which one push off or tosses his propensities for mind that attempts to break term and in this manner convert the span into space. To know anything as entire it’s important to intuit rather breaking into bits of pieces. Experience can just originate from instinct. We hear tune; we hear the entire, not a progression of notes in a steady progression. When weâ analyze the song, we may to be sure break it into various notes, yet we are then investigating the notes, not the tune. The tune, to be referred to, must be gotten a handle on all in all. At the end of the day, it must be intuited. In this manner, the strategy for instinct is at pith the assignment of mysticism. Power isn't a blend of information, a kind of sorting out of the notes to frame a song, nor is it investigation, the separating of a tune into its segment notes. Mysticism is theâ experience of song. In this manner finishes up Bergson in his â€Å"Introduction to Metaphysics†: â€Å"Metaphysics shares nothing for all intents and purpose with a speculation of experience, but then it could e characterized as the entire of experience (l’experience basic). † BERGSON’S TIME AND FREE WILL BY: ASFIA AZIZ TIME AND FREE WILL (1889) †HENRI BERGSON Henri Bergson in his book has clarified different various thoughts among which the most examined are of * Time and Space The Idea of Pure Duration * Free Will and Determinism I will clarify each point in detail. This book has impacts Sartre towards Philosophy. This book is additionally viewed as an enemy of theory to Immanuel Kant. Kant recommended that Freedom is something past the hover of existence. Existence is c onsidered as ‘same’ to Kant I. e. being homogenous. Bergson despite what might be expected, separates reality and gives forward the idea of length, a state where opportunity is experienced. (www. stanford. edu) The clarifications have been removed from his book â€Å"Time and Free will-An exposition on the quick information of consciousness† SPACE: Henri Bergson characterizes space as being homogenous. It is the equivalent and indistinguishable from everybody seeing it. He says that variety exists in space. Assortment is the clairvoyant condition of being different simultaneously. It has an association with the human brain and reason, since reason empowers an individual to comprehend the condition of assortment. Bergson shows two sorts of assortment: 1. Quantitative Multiplicity: When we check physic

Complete Guide to Customer Lifecycle Development

Complete Guide to Customer Lifecycle Development DEFINING CUSTOMER LIFECYCLE MARKETINGCustomer Lifecycle Marketing is a strategy used in e-commerce which follows customer’s quantitative and qualitative progression in relation to a brand, a product or a service. It is based on statistical records of customer’s journey during phases of the process and focused on optimizing performance of various channels and touch points of interaction. The goal is to acquire customers as well as ensure perpetual satisfactory conversion rates which depends on the ability of creating an on-flowing circle of retention and loyalty.Diverse metrics are used as tools for acquiring important information on the customers and their lifecycle progress (and we will attend to them in a separate section), however, the Customer Lifetime Value (CLV) is essential for Customer Lifestyle Marketing and Development. It measures the possible profitability customers can generate through their lifecycle of interaction with a company. In other words, it measures the cur rent financial state and predicts future cash-flows from a customer. Moreover, CLV can provide information on the amounts of impact which specific marketing efforts have in diverse stages of customer lifecycle.In order to understand the Customer Lifecycle Marketing and Development, you have to understand how a customer evolves through a lifecycle with a company.LEVELS OF CUSTOMER DEVELOPMENT Modern day entrepreneurship is greatly influenced by technology. Online market has become the infinite playground for business people and consumers. However, the e-commerce has brought forward new game rules.The traditional, conversion-only based marketing techniques have to be broadened into a comprehensive customer lifecycle development in order for entrepreneurs to ensure longevity of their businesses. In this article, we will define the Customer Lifecycle Development strategy and its constituents as well as guide you through stages of customer development upon which it depends on. We will proceed to a comprehensive analysis of key elements of the process and metrics which should be employed for optimal results. Read through sections 1) Defining Customer Lifecycle Marketing; 2) Levels of Customer Development; and 3) Elements of Customer Lifestyle Development.DEFINING CUSTOMER LIFECYCLE MARKETINGCustomer Lifecycle Marketing is a strategy used in e-commerce which follows customer’s quantitative and qualitative progression in relation to a brand, a product or a service. It is based on statistical records of customer’s journey during phases of the process and focused on optimizing performance of various channels and touch points of interaction. The goal is to acquire customers as well as ensure perpetual satisfactory conversion rates which depends on the ability of creating an on-f lowing circle of retention and loyalty.Diverse metrics are used as tools for acquiring important information on the customers and their lifecycle progress (and we will attend to them in a separate section), however, the Customer Lifetime Value (CLV) is essential for Customer Lifestyle Marketing and Development. It measures the possible profitability customers can generate through their lifecycle of interaction with a company. In other words, it measures the current financial state and predicts future cash-flows from a customer. Moreover, CLV can provide information on the amounts of impact which specific marketing efforts have in diverse stages of customer lifecycle.In order to understand the Customer Lifecycle Marketing and Development, you have to understand how a customer evolves through a lifecycle with a company.LEVELS OF CUSTOMER DEVELOPMENTMarketing strategies need to be segmented according to the targeted customer’s position in reference to your company. By acknowledging w hich stage are your (potential) customers in, you can employ subtle optimization strategies which will lead to satisfaction on both ends. Here we enlist main customer development levels.Prospective CustomerA prospective customer is any visitor to your channels who has not been registered officially in any wayâ€"giving personal information or purchasing something. These visitors can be interacting with your website or click on your advertisement any given number of times but until they have given some details on themselves they are regarded as prospects â€" opportunities for new customers.LeadLeads are prospective customers who performed some micro conversion in relation to your company â€" at least providing you with their e-mail address. This way they have provided you a platform of contact and nurture which can result in the purchase later on.First Time Buyer/ Single Purchase CustomerSingle purchase customers are visitors who made a purchase on one of your channels for the first t ime. They are regarded as potential repeat and loyal customers (also potential churn customers). This is the level of customer development where conversion marketing usually fades out. The goal â€" conversion, has been achieved, and that is it! However, studies show that reaching full potential of a company depends on lifecycle marketing.Repeat CustomerRepeat customers are those customers who have made more than one purchase from your company but are not yet regarded as loyal to your brand.Loyal CustomerDifferent companies have different methods and conditions in determining customer’s loyalty. A pretty simple scheme is regarding a customer who has been interacting with your channels for at least six months, has purchased something from you three or more times and has had his/her last purchase in the past x months as a loyal one. Achieving this level with your customers will ensure continuous conversion as well as advocacy of your brand loyalty.[cp_modal id=cp_id_75506] [/cp_modal]ELEMENTS OF CUSTOMER LIFESTYLE DEVELOPMENTThe first thing you should attend to in a Customer Lifestyle Development strategy is to segment your consumers according to their stages of development. All of them have different needs marketing-wise. Once you have done so, you will have to employ specific marketing methods to achieve optimal progress in the set direction. These methods are comprised in the threekey elements of Customer Lifestyle Development:AcquisitionActivationRetention1. Acquisition1.1 Acquisition GoalsThe goal of acquisition is to attract the highest possible amount of targeted visitors to a website. Targeted visitors are those who might have an interest in your products or services. Moreover, during the acquisition process, you should determine the profitability target by comparing Customer Lifetime Value (CLV) to the Cost of Customer Acquisition (CoCA). That way, especially if you are new in the entrepreneurial waters, you can attribute some of the possible negative profitability to the process of acquisition in itself â€" obtaining customers is essential in the early phases of running a business. The acquisition occurs in several subcategories (for example awareness, discovery, intent), and all should be managed both separately and as parts of a bigger whole.1.2 Acquisition Tactics InboundInbound marketing is based on the distribution of quality content online through channels like blogs, social networks, ebooks, e-mails as well as public relations and Search Engine Optimization Strategies. Entrepreneurs use these often free strategies to attract, address and grow interest in their targeted customers in a subtle manner.In case of social networks, it can broaden your circle of visitors as well as serve as a non-invasive advertising device. It is important to note that your social media acquisition process should be focused on interaction and communication and used as a platform for distribution of relevant insights in the domain of you r business. It should not, however, serve as an advertising melting pot.In case of ebooks, involve your prospects in activities upload downloadable e-books or organize webinars so as to acquire information which you can use for contacting them and interacting with them. Ask them for feedback on activities and personalize their content.For example, Barrack Obama’s marketing experts recognized the opportunities of inbound marketing, especially on the younger, online-oriented voters and created a Facebook account for his presidential campaigns in 2008 and 2012. This enabled fast and vast information sharing and networking on a daily basis.OutboundOutbound acquisition tactics mainly comprise out of advertising online, on radio, the television, in the print, face-to-face and through telecommunications â€" mostly at a cost.Important here is that you show the right message to the right person and at the right time and place. Personalization goes a long way! Use behavior-based personaliz ed analytics software and extract valuable information on specific prospects and customers. This is narrowly correlated with targeting landing pages. If you use a software for location detection of a visitor, you should use the information and land the visitor to a page which contains facts and offers in reference to his/her location. Depending on the type of business you own, search for and utilize different information with the same purpose â€" maximization of customer experience.An example of efficient outbound marketing would be to create a catchy commercial or a jingle for your business and air it on radio stations which are frequently listened to by your targeted customers.ProductProduct acquisition strategies are focused on word-of-mouth marketing and achieved by going viral. Videos which reach enormous amounts of views must have an element of surprise, humor, cleverness and wit or produce a powerful emotional reaction from viewers.The Old Spice’s commercial The Man Your Ma n Could Smell Like and New Zealand Airline’s An Unexpected Briefing skyrocketed in numbers of views and proved to be extremely positively accepted among (potential) customers.Online AssetsBy upgrading performance of your online assets â€" websites, mobile sites how-to videos or guides, simple, fun and easy-to-use applications, special offers and social networking you will be able to acquire much larger amounts of prospects.Gilt, for example, increased their revenues immensely by combining photograph-oriented website, useful mobile applications and the ‘invite a friend, and both of you get 25$ of credit’ scheme.1.3 Acquisition MetricsCustomer Lifetime Value â€" CLV is the predicted total net revenue a customer will generate over the entire course of a relationship with a business.Cost of Customer Acquisition CoCA is the estimated financial cost of acquiring a customer. It includes the cost of the product or service as well as all expenses over a given period including salaries , research and marketing in reference to the potential profit.Profitability of Acquisition -The profitability of the acquisition is the relation between CoCA and the amount of revenue acquired from the customer. In Customer Lifecycle Marketing, it is also a relation between CoCa and CLV.Traffic Quantity It is important to measure traffic quantity and the duration of time spent on your channels because all of the visitors are prospects potential future customers. By employing analytical software such as Google Analytics, you can acquire data on the session during which your visitors have been actively engaged. The information can be used in the realization of micro-conversions which can lead to macro conversions and upper levels of customer development.Customer Segmentation Customer segmentation is an extremely important tool for marketing, in general. It provides essential behavioral patterns of all sorts which will determine the marketing strategy which should be used for progre ssion of customer’s lifecycle. Segmentation can be focused on the articles or services which are bought, their amount, price ranges or steps which lead to conversion. It is a tool for personalizing your approach to clients whereas behavioral analysis represents the active process of data interpretation.Cohort Analysis Cohort analysis examines behavior of your segmented groups over time. It is beneficial for total comprehension of customers’ lifecycle. In addition, it points out changes in demand and patterns as well as gives an overview of your company’s financial situation.2. Activation2.1 Activation GoalsThe goal of an activation process in Customer Lifecycle Development is to influence progression of prospects and leads to customers. It focuses on converting visitors by achieving micro conversions (such as converting a prospect into a lead by obtaining some personal information). The nurturing approach enhances engagement and moves the visitor towards a purchase (a macro c onversion).Additionally, during the activation phase and micro conversions, you should acquire information on visitors so you could contact them after their purchase and design a personalized campaign for them.2.2 Activation TacticsHere is the list of tactics which should be used in the activation process.E-mailE-mails are a great channel for leveling your visitors upwards on the customer development ladder. If visitors provide you with e-mail information, they have given you the opportunity to interact and communicate with them. Your marketing team should carefully construct a campaign according to different segments of customers -a lead customer requires different types of information and opportunities then a loyal customer. For example, a lead should be introduced with the wide scope of easily accessible, usable and reasonably-priced products and services which you can offer. On the other hand, a loyal customer should be approached with personalized information which is acquired through the duration of the relationship (perhaps renewals or upgrades of products and services the customer purchased).Content MarketingContent marketing is a wide specter of content based advertising. Basically, your job is to continuously provide relevant, useful and interactive information (in the form of a blog, a post on a website or a downloadable application) on topics which are interesting to your targeted customers. Additionally, bear in mind that your segmented customers have different interest areas, and you should attend to all of them. For example, introductory content on various products and services which you offer for potential or new customers as well as detailed usage guides for experienced customers.First Purchase Discount/First Purchase Free ShippingPeople love good deals. If you offer a discount or remove the shipping fee for the first purchase, a large percentage of ambiguous visitors will become first-time buyers. Be careful not to continuously offer deals be cause they lose their leverage in persuasion that way. You should, however, introduce them occasionally because it will make your visitors, and customers feel nurtured, and appreciated â€"acquisition is a process which occurs during the entire customer lifecycle in slightly differentiated forms.Time Limited OffersTime limited offers are also a ‘good deal’ technique and provide excellent results in new customer acquisition.Highly Targeted Landing Pages Based on Acquisition ChannelsTargeting landing pages is an extremely beneficial tool for acquisition and lifecycle marketing, in general. Different segments of customers should be approached with specific landing pages so as to provide an optimized experience for each of them. Additionally, you should adjust landing pages in reference to channels which lead to them as well as mediums which are used to approach them (mobile phones, tablets, desktops).2.3 Activation MetricsConversion Rate Conversion rate is the amount of revenue you have generated referenced by the number of visitors on your channels. If used with Customer Lifecycle Value it is a great tool for obtaining relevant data but does not show the totality of the value â€" it does not consider future converts of visitors to customers nor the potential profitability.Customer Lifecycle Value as described in acquisition metrics.Customer segmentation/Behavioral Analysis as described in acquisition metrics.Cohort Analysis as described in acquisition metrics.3. Retention and Loyalty3.1 Retention and Loyalty GoalsThe Customer Lifecycle Value becomes even more important in the stages after the first purchase. The goal is to improve average Customer Lifecycle Value in its entirety, not at a specific point. This will be achieved by advancing your first-time buyers into repeat customers by using behavioral analytics and determining what was it that caused other single purchase customers to level up to repeat customers. Further on, convert repeat customers int o loyal customers following the same principle.Moreover, goals of ensuring retention and loyalty consequently demand minimization of churn (customers who become inactive). You have to employ marketing techniques which will keep your existing customers because it will cost you up to six times more to acquire a new customer than it will to preserve the ones you already activated.3.2 Retention and Loyalty TacticsAverage Customer Lifecycle Value ImprovementSegment your customers and analyze behavioral data in order to design customized marketing campaigns which highly target them. The point is to focus on all segments according to their specific needs and possibilities of development. Offer quality and personalized approaches because a nurtured customer is a happy customer, and happy customers want to stay happy â€" retention and loyalty!For example:The 1% of your top customers provides you with the same amount of revenue as your bottom 50% together. You can define your most profitable clients by calculating Customer Lifecycle Value. The so called Hero Customers should be given special treatment in the form of exclusive access to products, individually targeted offers, invitations for membership clubs with beneficial features, prioritizing their needs and employing a highly personalized communication with them.Make sure to specifically target the Evangelists â€" individuals with a massive influence in relevant communities. They are the best ‘word of mouth’ you can wish for.Economical customers are those who hunt for discounts. Send them targeted offers occasionally so they would not churn but do not condition them to expect the good deals all the time.Some customers have a lot of dispensable income but are infrequent in purchase. Analyze their needs and behavior patterns and send them special offers.3.3 Retention and Loyalty MetricsConversion Rate â€" Conversion rate is the proportion of customers who purchased a product or a service in relation with overall v isitors (prospects or leads) to your channels.Percentage of Churn (Monthly) Churn rate represents the amount of your inactive customers â€" shows issues in marketing machine and post-sales support efficiency.Frequency of Conversion â€" Frequency of conversion is the rate of conversions of (a) particular customer/s in a specified unit of time (for example, the average sales cycle).Engagement (Micro Conversions) â€" Micro conversions are any advancement in the quality or quantity of interaction a prospect or a customer makes in relation to your business. For example, it is downloading some content which you offer on your website or providing you with some feedback in reference t a webinar you organized.Customer Lifecycle Value as described in acquisition metrics. Cohort Analysis as described in acquisition metrics. Customer Segmentation as described in acquisition metrics. In order to boost your e-commerce, you have to understand your customers and engage them according to their n eeds and desires. Online marketing is bursting with options but does not tolerate intrusive campaigns. Most people simply ignore pop-ups, they can leave a website and sign out of a group on a social network if it does not suit them any longer. In order to achieve your revenue opportunities to the fullest, you have to turn to a more holistic approach to visitors and customers. By understanding what and how they progress in relation to your company you can focus your marketing endeavors and distribute finances appropriately. The analytics of the business world coined diverse metrics which will help you in the process.All entrepreneurs have a spark of passion which they want to share with their customers. The e-commerce is an ideal platform for the complex and highly functional system Customer Lifecycle Marketing and Development based on mutual engagement and profitability.

George Orwell Novelist, Essayist and Critic

George Orwell is a novelist, essayist and critic. Hes famous as the author of Animal Farm and Nineteen Eighty-Four. List of Novels 1934 - Burmese Days1935 - A Clergymans Daughter1936 - Keep the Aspidistra Flying1939 - Coming Up for Air1945 - Animal Farm1949 - Nineteen Eighty-Four Nonfiction Books 1933 - Down and Out in Paris and London1937 - The Road to Wigan Pier1938 - Homage to Catalonia1947 - The English People Animal Farm In late 1939, Orwell wrote for his first collection of essays,  Inside the Whale. For the next year, he was busy writing reviews for plays, films and books. In March 1940 his long association with  Tribune  began with a review of a sergeants account of  Napoleons  retreat from Moscow. Throughout this period Orwell kept a wartime diary. In August 1941, Orwell obtained war work when he was taken on full-time by the BBCs Eastern Service. In October, David Astor invited Orwell to write for him at The Observer  Ã¢â‚¬â€ Orwells first article appeared in March 1942.   In March 1943 Orwells mother died and around the same time he was starting work on a new book, which turned out to be  Animal Farm. In September 1943, Orwell resigned from his BBC position. He was set on writing  Animal Farm. Just six days before his last day of service, in November 1943, his adaptation of the  fairy tale,  Hans Christian Andersens  The Emperors New Clothes  was broadcast. It was a genre in which he was greatly interested and which appeared on  Animal Farms title-page. In November 1943, Orwell was appointed literary editor at  Tribune, where he was on staff until early 1945, writing more than 80 book reviews. In March 1945, Orwells wife Eileen went into the  hospital for a  hysterectomy  and died. Orwell returned to London to cover the 1945 general election  at the beginning of July.  Animal Farm: A Fairy Story  was published in Britain on August 17, 1945, and a year later in the U.S., on August 26, 1946. Nineteen Eighty-Four Animal Farm  struck a particular resonance in the post-war climate and its worldwide success made Orwell a sought-after figure. For the next four years, Orwell mixed journalistic work – mainly for  Tribune,  The Observer  and the  Manchester Evening News, though he also contributed to many smaller political and  literary magazines  Ã¢â‚¬â€œ with writing his best-known work,  Nineteen Eighty-Four, which was published in 1949. In June 1949,  Nineteen Eighty-Four  was published to immediate critical and popular acclaim. Legacy During most of his career, Orwell was best known for his journalism, in essays, reviews, columns in newspapers and magazines and in his books  Down and Out in Paris and London  (describing a time of poverty in these cities),  The Road to Wigan Pier  (describing the living conditions of the poor in northern England) and  Homage to Catalonia.   Modern readers are more often introduced to Orwell as a novelist, particularly through his enormously successful titles  Animal Farm  and  Nineteen Eighty-Four. Both are powerful novels warning of a future world where the state machine exerts complete control over social life. In 1984,  Nineteen Eighty-Four  and  Ray Bradburys  Fahrenheit 451  were honored with the  Prometheus Award  for their contributions to dystopian literature. In 2011, he received the award again for  Animal Farm.

Code Of Ethics And Professional Conduct - 1274 Words

Review of the Code of Ethics and Professional Conduct of BIP The Code of Ethics and Professional Conduct (CEPC) has been formulated on the basis of article 44, 45, 46, 47 of BIP constitution, to secure the rights and benefits of the Planners community in Bangladesh. CEPC not only provide guidance and support to the members of BIP on their lead in the professional field but also offers assurance to the client who avails the services of Planners. Members have the opportunity to express their opinion about professional affairs and CEPC; the Executive Committee will pay attention for definite valid reason. The CEPC is not rigid it may be amended for professionalism according to the bylaws of the Institute constitution. The whole CEPC is separated into three parts. The first part is about Principles and Responsibilities, second part is Financial Matters for Trade and Service and the final part is about Procedure of Inquiry Disciplinary Action. Principles and Responsibilities Principles and responsibilities are also categorized into four different aspects like responsibility to the public, responsibility to clients and employers, responsibility to the profession and colleagues and obligation to colleagues. In the section of responsibility to the public said that ‘Planners’ obligation is to serve the public interest achieve high standards of professional integrity, proficiency, and knowledge.’ Planner should always concern about rights of others, provide accurateShow MoreRelatedEthics And Code Of Professional Conduct1598 Words   |  7 Pages(NMBA) Code of Ethics and Code of Professional Conduct. Failure to provide care within these parameters could lead to serious consequences for the patient and nurse themselves. Enrolled Nurses must work within certain legal and ethical parameters to ensure appropriate care is provided to patients and also so the nursing profession itself is upheld in a respectful and trusting manner. 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Dexit †A Marketing Opportunity Free Essays

The case study discusses the marketing opportunity of Toronto-based Dexit Inc. for the new electronic payment system for retail transactions. The CEO of the company, Renah Persofsky, faced two traditional questions of marketing strategy: the preferable target group and the choice of optimal strategy, â€Å"push† or â€Å"pull†. We will write a custom essay sample on Dexit — A Marketing Opportunity or any similar topic only for you Order Now Marketing opportunity The advantages of for the new electronic payment system for retail transactions were obvious. First, its implementation could make the transactions faster and safer for the end user. Second, the using of similar payment systems gained the wide popularity. Third, the popularity of digital payments without dealing with the cashiers is growing nowadays, and this trend existed in 2002 when Dexit made a decision to launch its new payment system. At least, the competition on this sector was rather low. Thus, the implementation of new payment system was reasonable solution. However, even in this favorable market opportunity the company faced two dilemmas. First was the choice between consumers (the users of the Dexit tag) and merchants (the users of the Dexit POS terminals). It was necessary to define which segment would be most profitable to serve. Besides, the issue of different customers approach was topical. The new payment system could gain fast popularity among that group of the customers, which was known as â€Å"early gainers†, but as usual this group couldn’t transform to the group of the most â€Å"heavy customers†. At last, the implementation of new system demanded the new wave of marketing, and it was needed to make a solution about the preferable marketing strategy. â€Å"push† or â€Å"pull†. The choice also depended from the target customer group. Conclusion It can hardly be decided what marketing strategy could be optimal for Dexit; however, the study of the latest trends allowed recommendation to aim the strategy on the â€Å"heavy customers† and make the system merchant-oriented. References DEXIT — A MARKETING OPPORTUNITY. 905A02. Copyright  © 2005, Ivey Management Services How to cite Dexit — A Marketing Opportunity, Essays

Should Smoking Be Banned in Public Areas Such as Restaurants and Airport Terminals free essay sample

Smoking be banned in public areas such as restaurants and airport terminals? Should smoking be banned in public areas? Well in my point of view, smoking should be banned in public areas. Why should smoking be banned? We are not limiting the freedom of the person who smokes. However, this is because smoking in public areas will be a disturbance to the people around the smoker and it will shorten the lives of the smoker. By restricting some of the public areas not to smoke, lots of people will benefit from that. Why should smoking be banned in public areas? There are two reasons for that. Firstly, it damages the health of the smoker and the passive smoker. The second reason is smoking may be a disturbance to the people around it. I believe that smoking should be banned in public areas such as restaurants and airport terminals. It damages the health of the smokers and people around them. We will write a custom essay sample on Should Smoking Be Banned in Public Areas Such as Restaurants and Airport Terminals? or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page How does it damage the health? Cigarette contains 4000 dangerous chemical which may cause lung cancer, bronchitis, pneumonia and other diseases. This cigarette is destruction both to you smokers and to innocent people. So at least try to smoke in your room with your doors shut. The second reason why I believe that smoking should be banned in public areas is because the smoke may be a disturbance to the people around the smoker. If a person smokes, he is not the only one to suffer but also the passive smokers. When a pregnant mother walk passes through a smoker, the women will breathe in the cigarette smoke. If she stands around the smoker for a long time, her baby will be given birth prematurely or the baby will die before they can even be given birth. There are some cases in which the infant dies. I feel really sorry for them. Many people are going in and out of these restaurants and airport terminals and these places are air-conditioned. This means the smoke inside is not getting out easily. So if 10 person smokes at the same time, the whole place will be overwhelmed by the smoke. People inside this place will be affected and will get some diseases like pneumonia and others. Many people’s health will be affected negatively. So smoking be banned the public areas! In conclusion, I feel that smoking should be banned in public areas not just in airport terminals. This is a good way to stop innocent people suffering the disease. Public areas are for people to relax, for example, restaurants and parks. Different types of people are always at these places. There are absolutely no advantages in smoking whether alone or in public areas. Why shorten your life? Live while you can live and contribute positively to the environment. Think smokers. You are not only destroying your own life but also many thousands of life. This is just an advice. Smoking is bad for you and the people around you.

Slavery and Identity Among the Cherokee

Slavery and Identity Among the Cherokee The institution of slavery in the United States long pre-dates the African slave trade. But by the late 1700’s the practice of slaveholding by southern Indian nations- the Cherokee in particular- had taken hold as their interactions with Euro-Americans increased. Today’s Cherokee still grapple with the troubling legacy of slavery in their nation with the Freedman dispute. Scholarship on slavery in the Cherokee nation typically focuses on analyzing the circumstances that help to explain it, often describing a less brutal form of slavery (an idea some scholars debate). Nevertheless, the practice of African slaveholding forever changed the way Cherokees view race which they continue to reconcile today. The Roots of Slavery in the Cherokee Nation The slave trade on US soil has its roots in the arrival of the first Europeans who developed an extensive transatlantic business in the trafficking of Indians. Indian slavery would last well into the mid-to-late 1700s before it was outlawed, by which time the African slave trade was well established. Until that time, the Cherokee had a long history of being subject to capture and then exported to foreign lands as slaves. But while the Cherokee, like many Indian tribes who also had histories of inter-tribal raiding which sometimes included the taking of captives who could be killed, traded, or eventually adopted into the tribe, the continual incursion of European immigrants into their lands would expose them to foreign ideas of racial hierarchies that reinforced the idea of black inferiority. In 1730 a dubious delegation of Cherokee signed a treaty with the British (the Treaty of Dover) committing them to return runaway slaves (for which they would be rewarded), the first â€Å"official† act of complicity in the African slave trade. However, an apparent sense of ambivalence toward the treaty would manifest among the Cherokee who sometimes aided runaways, kept them for themselves, or adopted them. Scholars like Tiya Miles note that Cherokees valued slaves not just for their labor, but also for their intellectual skills like their knowledge of English and Euro-American customs, and sometimes married them. Influence of Euro-American Slavery One significant influence on the Cherokee to adopt slavery came at the behest of the United States government. After the Americans’ defeat of the British (with whom the Cherokee sided), the Cherokee signed the Treaty of Holston in 1791 which called for Cherokee to adopt a sedentary farming and ranching-based life, with the US agreeing to supply them with the â€Å"implements of husbandry.† The idea was in keeping with George Washington’s desire to assimilate Indians into white culture rather than exterminate them, but inherent in this new way of life, particularly in the South, was the practice of slaveholding. In general, slaveholding in the Cherokee nation was limited to a wealthy minority of mixed-blood Euro-Cherokees (although some full blood Cherokees did own slaves). Records indicate that the proportion of Cherokee slave owners was slightly higher than white southerners, 7.4% and 5% respectively. Oral history narratives from the 1930s indicate that slaves were often treated with greater mercy by Cherokee slave owners. This is reinforced by the records of an early Indian agent of the US government who, after advising that the Cherokee take up slave owning in 1796 as part of their â€Å"civilizing† process, found them to be lacking in their ability to work their slaves hard enough. Other records, on the other hand, reveal that Cherokee slave owners could be just as brutal as their white southern counterparts. Slavery in any form was resisted, but the cruelty of Cherokee slave owners like the notorious Joseph Vann would contribute to uprisings like the Cherokee Slave Revolt of 184 2. Complicated Relations and Identities The history of Cherokee slavery points to the ways relationships between slaves and their Cherokee owners were not always clear cut relationships of domination and subjugation. The Cherokee, like the Seminole, Chickasaw, Creek and Choctaw came to be known as the â€Å"Five Civilized Tribes† because of their willingness to adopt the ways of white culture (like slavery). Motivated by the effort to protect their lands, only to be betrayed with their forced removal by the US government, removal subjected African slaves of the Cherokee to the additional trauma of yet another dislocation. Those who were the product of mixed parentage would straddle a complex and fine line between an identity of Indian or black which could mean the difference between freedom and bondage. But even freedom would mean persecution of the type experienced by Indians who were losing their lands and cultures, coupled with the social stigma of being â€Å"mulatto.† The story of the Cherokee warrior and slave owner Shoe Boots and his family exemplifies these struggles. Shoe Boots, a prosperous Cherokee landowner, acquired a slave named Dolly around the turn of the 18th century, with whom he had an intimate relationship and three children. Because the children were born to a slave and children by white law followed the condition of the mother, the children were considered slaves until Shoe Boots was able to have them emancipated by the Cherokee nation. After his death, however, they would later be captured and forced into servitude, and even after a sister was able to secure their freedom, they would experience further disruption when they along with thousands of other Cherokees would be pushed out of their country on the Trail of Tears. The descendants of Shoe Boots would find themselves at the crossroads of identity not only as Freedman denied the benefits of citizenship in the Cherokee nation, but as people who have at times denied their black ness in favor of their Indianness. Sources Miles, Tiya. Ties That Bind: The Story of an Afro-Cherokee Family in Slavery and Freedom. Berkeley: University of California Press, 2005.Miles, Tiya. â€Å"The Narrative of Nancy, A Cherokee Woman.† Frontiers: A Journal of Women’s Studies. Vol. 29, Nos. 2 3., pp. 59-80.Naylor, Celia. African Cherokees in Indian Territory: From Chattel to Citizens. Chapel Hill: University of North Carolina Press, 2008.

Space Spinoff Technology Works on Earth, Too

Space Spinoff Technology Works on Earth, Too Did you know that the chip in your cell phone is the result of space exploration? Or, that the breast-cancer screening women get was first developed for sensors on space missions? Its true. Innovative technologies that get made for space missions end up being as useful (and sometimes even more useful) on Earth than their inventors first intended. Cutting-edge technology shows up around our planet, in our cities, our homes, and even in our bodies. Not only will it be used in future space exploration missions, such as lunar exploration and asteroid mining, but will find homes on Earth, too. Lets take a look at a few space-age gadgets that are making life better for all of us here on old Terra. Space Tech in Your Hand Take a look at your cell phone. It probably has a camera, which has an image sensor based on CMOS technology that got its start at NASA. CMOS stands for complementary metal-oxide semiconductor, and it is used in imaging devices. The space agency has always been interested in capturing images of dim and distant objects in space, and the development of charge-coupled-device ​imagers (we call them CCDs) stems from the need to see planets, stars, and galaxies. They work very well that way, and technologies based on CCDs populate new generations of cameras, including the ones in cell phones. Open Wide, Insert CMOS One of the latest innovations based on the CMOS design is something that will make your next dentist visit a bit easier. Thats because new dental imagers are being built with CMOS-based sensors in them. Think about it: your mouth is a dark, dim environment, and until recently, only x-ray machines could penetrate the teeth and give dentists a look at their condition. The array of pixels in a digital imager based on CMOS designs can deliver excellent visions of teeth, lower a patients exposure to x-rays, and give dentists much better maps of a patients teeth and mouth. What Space Technology Reveals about Your Bones One of the biggest effects that space travel can have on people zeroes in on their bones. Astronauts in long-duration missions have suffered a marked loss of bone density. Thats why we often see pictures of astronauts exercising in space aboard the International Space Station. Its not just to stay in shape, its also to keep bone density from deteriorating. To keep tabs on that bone loss, ground-based MDs, NASA needed equipment that would study bone health in microgravity. A technique called dual-energy x-ray absorptiometry (DXA), done by a device light enough to take to the space station, was the answer. The same technique and equipment will most certainly find its way into medical labs here on Earth for researchers looking into bone deterioration and muscle atrophy. Monitoring Pollution from Vehicles Vehicle CO2Â  (carbon dioxide) emissions are a huge factor in the rise of greenhouse gases in Earths atmosphere. This blanket of gases consists mostly of nitrogen, plus oxygen and carbon dioxide and formed early in Earths infancy. It may have formed more than once, and was affected by (among other things) impacts, volcanism, and the rise of life. While life on our planet depends and exhales this gas, understanding its role in our atmosphere and climate is still under intense study. One mystery: how CO2 gets concentrated in the atmosphere and then dissipates over the course of a year is not well-understood. Instruments in space (such as weather satellites and other sensors) can measure the year-round cycle of CO2 in our atmosphere and three missions are getting ready to launch to do just that. However, theres another use for this technology that can be deployed right here on Earth: measuring vehicle emissions where the vehicles are, rather than requiring them to visit inspection stations each year. A new instrument has been developed that uses lasers to do this work, zeroing in not just on CO2, but also methane, ethane, and nitric acid more accurately and quickly than older, less-efficient methods. Several states in the U.S. have already purchased this technology, and more will jump on board. Saving a New Mothers Life Every year tens of thousands of women around the world (many in developing countries), die from the effects of hemorrhage after giving birth. A new NASA spinoff technology based on a G-suit spacesuit is now being used to help save the lives of new moms threatened by hemorrhages. A team of researchers at NASA Ames modified a G-suit so that it could supply a range of pressures and used it on a woman suffering from postpartum bleeding. This application of a technology used to keep astronauts safe on their journey back to Earth after spending time in space, is a lifesaver for new moms who dont always have access to blood transfusions or medications quickly after giving birth. Since the development of a product called LifeWrap, more than 20 countries have invested in technology based on the same thing that astronauts routinely use as they return home. Clean Drinking Water is a Must Many people on our planet do not have access to clean drinking water. Or, they live in municipalities where the water delivery infrastructure is deteriorating (and local officials have not taken action to fix it, as in Flint, MI). Access to safe, clean water is a human right. Its also something that astronauts in space continually face: having enough water to drink while orbiting several hundred miles above the planet. NASA has created ever-more-efficient ways to recycle water on such places as the International Space Station, and much of the technology relies on filtration. At this time, the agencys astronauts use some of the best filtration tech in the world. Certain fibers used in nanomaterials also make good water filters. NASA has taken advantage of those materials to provide the ISS with good drinking water. And, it turns out that the same filters NASA uses can also be used by people working on the ground: emergency workers, communities in developing countries, backpackers, and others who have a need to filter and use water where they are. The latest filters not only take out many impurities in water, but also remove viruses and bacteria. Eventually, companies selling this technology will supply it to homeowners in remote locations and possibly even to cities where water delivery systems are in need of drastic repair. From Farming to Skiing, Nuclear Energy, to Industrial Productivity Those are just a few of the many, many technologies that space exploration enables for use here on Earth. From technology to strengthen race car bodies, improve a skiers vision, improve flow in nuclear plants, and GPS-enabled driverless tractors, machines and techniques developed for use in space are having an incredibly huge effect on medicine, industry, farming, recreation, consumer goods, and much more. Money spent on space exploration isnt spent up there; it goes for machines and people who work right here on Earth! Â  Want to know more about space spinoffs? Visit NASAs spinoff pages for many more technologies making life easier here on Earth. And, read here for more examples of how space exploration can benefit you.

The Debate on Lowering the Drinking Age Essay Example | Topics and Well Written Essays - 750 words

The Debate on Lowering the Drinking Age - Essay Example The article in CBS News stated the problem clearly. Teenagers are engaging in beer binges at an alarming rate. Underage drinking is so prevalent that it is already the norm. Even university presidents seemed to give up on the issue that it cannot be stop but can only be contained (2009). As a result of excessive underage drinking, deaths and accidents are on the continuous rise. Apparently, death among young adults that is alcohol related is not only due to drunk driving as what the age 21 drinking limit is trying to avoid but by other causes as well. As the article has stated, strict enforcement on the working age never worked. It only pushed underage drinking further underground. Banning it altogether also did not work because underage drinkers always find a way to have their alcohol. It even estimated that out of 2,000 violations, there are only 2 convictions that resulted from strict enforcement. Convicting the violators is also not a solution to the problem. Even if we assume for the sake of discussion that all 2,000 violators will be convicted, underage drinking will still not stop. Again, it will only push underage drinking further underground making it more dangerous. It will become more dangerous because underage drinkers will tend to make the most of the opportunity to drink alcohol without any regulators or parents around to moderate drinking. The problem about underage drinking is not the incorrect age limit to drink. It involves a bigger and more complex issue. It is a problem of indulgence and addiction more than the legal issue of incorrectly stating the correct drinking age at 21 years old. This explains why I am against at lowering the drinking age because it will not only solve the problem but can even potentially aggravate it. With the current culture of indulgence and addition, lowering the drinking age, say to age 18 or 17 may be even perceived as an encouragement. That instead of stopping or

A Philosophical Review of Nature's and Animal Rights Essay

A Philosophical Review of Nature's and Animal Rights - Essay Example In contrast, Tom Regan disputes that there is a difference between ‘having an interest in something’ and ‘taking an interest in it’ (Varner, 1998, 55), which then implies that domestic species, being mindless species, have innate biological interests. Regan thus defined biological interest in this way: â€Å"the two senses really are logically distinct: A being can be interested in something that is not in his interests, and something may be in a being’s interest despite the fact that he is not interested in† (Varner, 1998, 55). This means that domestic species, having no conscious desires in any way, have biological interest of their own. Regan added that plants and objects can reasonably be thought to have biological interests, since both have intrinsic values in their own breed. On the other hand, Gary Varner (1994) argues that if all living things have biological interests, then it is implausible to prevent spoiling countless biological int erests of others. Varner cited John Passmore’s passage to define biological interest: â€Å"the Jainist principle [of avoiding harm to all living things]†¦ is far too strong. This is the more obvious now that we are aware of the minute living organisms which everywhere surround us. In breathing, in drinking, in eating, in excreting, we kill. We kill by remaining alive† (as cited in Varner, 1998, 77). This implies that nonhuman animals and plants have biological interests of their own, but lose these biological interests when confronted with the biological interests of human beings. However, if domestic species do not have biological interests, it is still possible that they have inherent or intrinsic worth as shown by the arguments of Paul Taylor, Tom Regan, and Peter Singer. First, according to Taylor (1981), to argue that a nonhuman animal has inherent worth is to assume that its interests [Taylor believes that domestic species have biological interests] merit t he respect and thought of every moral agent. Moreover, the recognition of its interests has intrinsic value, to be realized as an objective and on behalf of the being whose interest it is. Taylor further argues that inherent worth is â€Å"not some mysterious sort of objective property belonging to living things that can be discovered by empirical observation or scientific investigation† (Taylor, 1981, 204). Hence, to say that a domestic species, which would not exist without human interference, have no inherent worth is wrong since, according to Taylor, inherent worth cannot be determined by inductive reasoning or sense perception. Ultimately, Taylor (1981) believes that inherent worth is a â€Å"value that is ascribed to nonhuman animals and plants themselves, independently of their relationship to what humans judge to be conducive to their own good† (p. 204). Hence, with or without human interference, domestic species have inherent worth. Similarly, Tom Regan states that â€Å"the presence of inherent value in a natural object is independent of any awareness, interest, or appreciation of it by any conscious being† (Varner, 1994, 26). Domestic species have inherent value, and it is equal to that of human beings. The lack of intellect or reason is not a justification to say that nonhuman animals do not possess inherent value. Likewise, Peter Singer claim that if a nonhuman animal has a particular feature, like biological inter

Justification for Eddie as a Loveable Character in A View From The Brid

When Alfieri makes his final speech, he says that he 'will love him' (Eddie) more than his 'sensible clients', referring to the usual longshoremen and their relations mentioned at the beginning of the play. However, it is unlikely that Alfieri means 'love' as in 'loveable', due to the fact that Alfieri says before that this love is because of the fact that Eddie 'allowed himself to be fully known'. This could be referring to the fact that everyone around Eddie can see his love for Catherine e.g. at the end, Beatrice tells Eddie that he 'wants something else' other than Marco's apology (i.e. Catherine), and Alfieri mentions that ?she can?t marry you, can she Eddie is also described by Alfieri as ?not purely good?, emphasizing the fact that Alfieri does not see Eddie as loveable. The ?love? referred to could be that Alfieri respects Eddie for allowing the people around him to know his feelings. However, Eddie can?t see the true nature of his own love for his niece, and he cannot admit that his relationship with her goes far beyond father/daughter love. Eddie may not be loveable in the normal sense of the word, but at the beginning of the play, we can still see him as a likeable man ? an ?average?, flawed person. He cares for Catherine as a daughter, and tells her near the end that he ?only wanted the best? for her (Only Eddie is ?the best?, and nothing else will do?). However, he also acts like a young lover near the beginning of the play when we see Eddie and Catherine together for the first time, the stage directions say that Eddie is ?pleased, and therefore shy about it? when Catherine greets him. He is also overprotective of her, a combined result of the ?wrong kind of love? and the fatherly love he has for her, just before M... ...nitched to the immigration? they spit on him in the street? The whole neighbourhood was cryin?.? However, after Eddie has finally broken the code in a desperate attempt to get Rodolpho out of the house, we lose sympathy for him, in the same way that Red Hook?s Italian community loses respect for him after his betrayal of his cousins becomes clear to them. However, Eddie is still a pitiable character. Despite his failure to understand his own love for his niece, he is a normal working man who doesn?t really see why it is wrong to love her so much, and deludes himself, trying to convince himself that what he is doing is right. He may not be the typical ?hero? type of many other writers? playscripts ? unlike a hero, he is not perfect, and has many faults, being unable to see or correct them ? but we can still identify with him and his feelings as a normal working man.

Software Testing and Voluminous Social Websites

Social sharing has become the pinnacle of daily life for millions of people from California to Calcutta with voluminous social websites popping up like candy. None, however, have made the quickest impact on the social regime than Pinterest, the social sharing platform that takes imagery sharing to the next level. Allowing users to share their favorite things through image ‘pinning’ to a customizable user pin board, Pinterest avoids the idle chatter of Twitter and Facebook and allows users to simply talk in pictures, make comments on each other’s pictures, and now even share your pins through your Facebook timeline.You can call this image bookmarking, photo sharing, or even something similarly conceived back in 2005 (Wists); webmasters are calling it ‘optimization heaven’. From the Hawkeye backyard of West Des Moines, Iowa, Ben Silbermann developed this image sharing ideology in December of ’09 as a closed beta test, picking up where the Wists c oncept, developed by David Galbraith, left off. In the short beta testing phase, many of the kinks and user interactions were ironed out, allowing Pinterest to open their doors on an invitation-through-email basis only in March of 2010. Today, this image sharing siesta now outranks some pretty popular competitio

The Colonial Implications in Jane Eyre and Great Expectations

It should not be possible to read nineteenth-century British literature, without remembering that imperialism, understood as Englands social mission, was a crucial part of the cultural representation of England to the English. (Spivak, 1985, p, 12) Can these claims of Spivak be applied to Charles Dickens Great Expectations and Charlotte Brontes Jane Eyre and to what extent do these novelists draw from the colonial discourse in their representation of the `non- Western world? The Victorian novel has performed an important service in Eurocentric epistemologies and colonial ideologies in formulating the colonial discourse and establishing the alterity of `self and the `Other. Both Great Expectations and Jane Eyre, like most†¦show more content†¦Her racial impurity, to which her madness is attributed, is significantly placed alongside her possession of colonial wealth and fortunes, which enabled her to marry a white Englishman. In Jane Eyre, this meeting of people and diverse cultures (as represented by the marital union of Rochester and Bertha) is negotiated and guided by colonial and commercial interests, and does not result in an amalgamation of races and cultures. Instead, these racial and cultural differences are used to extend and strengthen colonial edifices and to denote the alterity of self and the Other. Thus, in Jane Eyre, the savage Other of the colonial discourse is represented by a Creole, a figure that has been brought into being by t he hierarchizing and dominating processes of commercial colonization. Jane Eyre also reflects how the formation of the Western female subject is made possible by the existence of the native object\ other. The portrayal of the character of Bertha Mason is premised upon this notion of `Othering. Bronte tends to rely on the Manichean allegory of the colonial discourse in representing the character of Bertha Mason. Furthermore, her character, which is determined by the identity politics of the West, corresponds to the stereotypical representations of native women as `demonized other which abound in the literature of the Colonial period. Rochester, in his narrative, refers to Bertha as a hideous

Macbeth Hero or Villain - 2592 Words

Macbeth: Hero or Villain In this essay, I will be divulging into Macbeth written by William Shakespeare in 1603, to try and answer the question Was Macbeth a true hero or villain in the play?. Macbeth is a play of villainy, murder, deceit and oftenly described as a play fit for a king. In my personal opinion, the evidence from Shakespeares original text and Roland Polanskis video version strongly suggests that Macbeth was a true villain rather than a hero. An example of his villainy is the fact that Macbeth assassinated his King to thrust himself to power in Act 1, Scene 2. A second example is when Macbeth sends murderers to kill the family of Macduff, a nobleman of Scotland, in Act 4,†¦show more content†¦Brave Macbeth, well he deserves that name Macduff, Act 1, Scene 1, Line 16 In my personal opinion, at this point of the play Macbeth was a hero in all purity. This is mainly due to the fact that he was willing to sacrifice his own life whilst fighting for his King and country. At this point, Macbeth had a wide range of heroic qualities which made people admire and respect him, including the fact that he was a honest, brave, loyal, courageous leader and that he led his army by example. In Act 1, Scene 4, we see Macbeth officially declared as the Thane of Cawdor by King Duncan for his courageous acts in battle against Norway. I could initially interpret from both the text and the video version that Duncan had a deep respect for Macbeth by the way he addresses him in the scene. For example, thy worthiest cousin and my worthy cawdor. The respect in which Duncan gives Macbeth is returned by Macbeth several times through out the scene. I personally feel that the following quotes made by Duncan and Macbeth show the respect and possible love that they feel for each other. 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Hip Hop A Cultural And Artistic Phenomenon - 868 Words

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Wishes Free Essays

Let’s say, one day, you’re granted three wishes. Your first two wishes were used wisely, but you killed yourself using the third one. Or, let’s say you get three wishes, and you died before you could use the third one. We will write a custom essay sample on Wishes or any similar topic only for you Order Now Well, in the stories, â€Å"These Three Wishes†, and, â€Å"The Third Wish†, both of these things happened. And as you can see, they have similarities and differences. One of the main differences between these two stories is how both characters died. In â€Å"Those Three Wishes†, Melinda Alice killed herself by wishing herself dead. According to the story she quotes, â€Å"I wish I were dead. † (Gorog 124). In â€Å"The Third Wish†, Mr. Peters died from old age, and didn’t get to use his third wish. â€Å"In the morning Mr. Peters was found peacefully dead in his bed with a smile of great happiness on his face. † (Aiken 107). For these reasons, the stories differ. Another difference between these two stories is the personalities of the two characters. Melinda Alice was a clever, but cruel girl who thought of no one but herself. For example, in the story it quotes, â€Å"No, she was lever, even witty. † (Aiken 122). But, Mr. Peters was a kind and loving man. He even offered to use one of his wishes on his new wife, and turn her back into the swan that she originally was. In the story, Mr. Peters quotes, â€Å"Then shall I use my second wish to turn you back into a swan again? † (Aiken 105). There are also similarities between these stories. They have very important morals to them. In â€Å"Those Three Wishes†, the moral is, â€Å"Be careful what you wish for. † Melinda Alice saying, â€Å"I wish I were dead. (Aiken 124) maybe wasn’t the best thing to do. In â€Å"The Third Wish†, the moral of the story is, â€Å"If you really love someone, let them be happy. † Mr. Peters showed this by offering his wife one of his three wishes. Getting wishes is not all what it’s cracked up to be. Yes, it’s fun to wish for everything that we want in life but, sometimes, they can cause more trouble than needed. And we don’t want to end up in a mistake that we can’t turn around. Comparison/Contrast Essay: â€Å"Those Three Wishes† â€Å"The Third Wish† Jordan M. Beard 8-04 September 16, 2010 How to cite Wishes, Papers

Exxon Mobil Merger Trend Analysis Essay Example For Students

Exxon Mobil Merger Trend Analysis Essay Exxon Mobil Merger Trend AnalysisWith the Exxon-Mobil deal official, other big oil companies are now in a mating game. The companies are mulling their own mergers to keep pace with this newmega-rival, and to survive the near-collapse of world oil prices that spawned the marriages of Exxon and Mobiland British Petroleum and Amoco Corp. in the first place. Exxon and Mobils $75.3-billion merger gave the combined company a dominant presence in U.S. and world oil markets that is sure to draw antitrust scrutiny. Exxon Mobil is Americas largest oil company and antitrust issues are being raised because of its refining capacity and share of the U.S. gasoline market. This does not mean a merger wave will automatically roll through the industry; mergers routinely collapse over issues of price, management egos and other factors. But every oil company is at least going over its options now that Exxon and Mobil, the two biggest players in the U.S. oil industry, are joining to create an awesome competitor. To be sure, other possible pairings in the oil patch are just speculation for now, and the companies themselves arent commenting. But attention is shifting to the likes of Texaco, headquartered in White Plains, N.Y., and San Francisco-based Chevron Corp.the nations third- and fourth-largest oil companies, respectivelyas potential buyers. They are likely to consider buying smaller rivals because most of their peers are now spoken for, namely Exxon, Mobil and Amoco. Yet it is also possible that some of those smaller rivals might pair up to bolster their positions. Either way, the consolidation is having a major impact on the three oil companies headquartered in Southern California: Atlantic Richfield Co. (Arco) and Occidental Petroleum Corp., both based in Los Angeles, and El Segundo-based Unocal Corp. Arco, a leading force in Southern California gasoline sales but a relatively small player worldwide, has been rumored to be a takeover target for months. The merger turmoil means it is nail-biting time for tens of thousands of oil company employees in California and worldwide. A key purpose of these mergers is to slash overlapping operating costs so that the companies can keep growing profits, even with oil at historic low prices. That means huge layoffs. Big Oil is just now going through a massive consolidation thats already taken place in many other industries, including aerospace, banking, pharmaceuticals, retailing and financial services. The trigger, of course, is the plunge in oil and gasoline prices to levels not seen in decades. That drop has dug deeply into the companies profitability, making it harder for them to compete for new exploration and production projects around the globe. But antitrust scrutiny of oil mergersin light of oils incalculable importance to the world economywill be considerable, one reason why it is hard to speculate on which oil companies might eventually join forces. Another problem is whether the two companies can efficiently mesh upstream operations, which involve exploring for and producing oil, with downstream operations, or the refining and selling of oil products. Regardless, companies are likely to seek viable partners first and worry about the details later, because the Exxon-Mobil deal could so accelerate Big Oils merger trend that potential partners might not be available for long. BibliographyPeltz, James F.; Exxon-Mobil Deal Has Other Firms Assessing Options; Business Week, October 1999Business Reports

Assess the view that Rousseaus social contract is totalitarian

Introduction Many theorists suggest that a family forms the first model of political society. This is mainly because parents are relieved of their duties of caring for children once they reach adulthood. Similarly, children are relieved of complete obedience to their parents at adulthood. Moreover, family bonds and obligations are practically broken. In fact, whatever remains is voluntary. It signifies an opportunity for children to be masters of their own destiny.Advertising We will write a custom essay sample on Assess the view that Rousseau’s social contract is totalitarian specifically for you for only $16.05 $11/page Learn More This is the basic unit of political society, in which people are born free but everywhere they remain in chain. The expression is according to Rousseau who asserts that modern states have the habit of repressing freedom, which is everyone’s birthright. Moreover, he faults them for neglecting civil freedom, which is the main reason for joining civil society. He therefore believes that legitimate political power can only be achieved through social contract. This paper will assess the view that social contract is totalitarian (Rousseau, 1762 p. 1). Rousseau’s social contract According to Rousseau, people are denied freedom, which is their birthright. He therefore believed that for considerable freedom to be exercised in any given society, it requires a legitimate government or political authority. Moreover, this authority must be attained through social contract. It is also quite important to note that the social contract must be accepted by all residents for mutual protection. In this regard, he defines sovereign as a collective grouping of all individuals of a political society and maintains that it should be taken like an individual. In this sense, as far as an individual has a particular aim or goal in life for his or her best interest, a political society or sovereign have a gener al will that aims or fights for a common goal. Therefore, as much as the sovereign is absolute in its authority, it also has authority on issues of public interest or concern. In conclusion, Rousseau’s verdict to those who violate social contract is death. According to Rousseau, an alien lawgiver is mandated with the responsibility of creating abstract as well as general laws. Moreover, it is in these laws that the general will is clearly expressed. In addition, he alludes to the fact that a government is required to perform executive duties along with sovereign in exercising legislative powers. The government is therefore mandated with the responsibility of running day-to-day activities in society. There are several forms of governments namely, monarchy, democracy and aristocracy, among others. However, the form of government lies heavily on its size. For instance, monarchy is considered as the strongest of all forms of government. Moreover, according to Rousseau, it serves the largest population and is suited for hot climates. He also argues that aristocracies are the best form of government and usually more stable than the rest. Rousseau also maintains those sovereigns is always distinct from government and therefore are always in constant friction. In this regard, this friction has the propensity of destroying a state. It is therefore important that the state remains healthy for stability and longer reign, which may last centuries.Advertising Looking for essay on government? Let's see if we can help you! Get your first paper with 15% OFF Learn More Rousseau continues by pointing out that citizens implement their sovereignty through periodic and regular meetings. It is quite important to note that rarely does everyone attend these meetings; however, this is necessary for a healthy state. He also insists that use of representatives in these meetings endangers well being of a state especially since the general will cannot be heard. In ess ence, he thinks that citizens should note vote for their personal needs, rather they should do so in the interest of general will. Furthermore, results attained from these votes ought to approach unanimity. This is where the rule of supermajority links as it ensures that the general will is heard. Rousseau uses an example of Roman republic to sink his view of social contract and the concept of general will. Social Contract can thus be defines as an agreement that enables an individual to join a civil society. It therefore binds that individual into society or community that exists in the interest of communal protection. In this respect, such individuals loose the right to do whatever they want albeit they get civil freedom, which allows them to act and think morally and rationally. Therefore, Rousseau maintains that we can achieve human status by going into social contract (Schwartzberg, 2008, p. 403-423). The general Will Rousseau uses the concept of general will to assert his argu ment on a legitimate political society. He believes that a general will can only be achieved through inclusion of all members of society. This is contradictory to the current practices where representatives are elected to vote on behalf of citizens. He believes that this form of law making is contradictory to the needs of a people and therefore acts to serve personal needs and not the general will. In this regard, he defines general will, as that will of sovereign, which aims at achieving a common good even though each member of a society is known to have his/her will. This is not expressed in the general will. In fact, general will express the will of a state, which covers everyone. No wonder, he insists that everyone should be involved in such decisions since representatives may at times forward their own personal interests as is witnessed all over the world’s democracies. The general will is thus described as will of all, which can refer to the sum total of individual will . However, this is only possible in a healthy state. In a state experiencing friction between sovereign and government, the general will differs from will of all. This is mainly because what is known to be general will, may sometimes be infiltrated by personal interests at the highest levels. This causes jittery and animosity between sovereign and government and may lead to fall of a state. General will is therefore very important and must concur with will of all, in order to achieve a healthy state (Schwartzberg, 2008, p. 403-423).Advertising We will write a custom essay sample on Assess the view that Rousseau’s social contract is totalitarian specifically for you for only $16.05 $11/page Learn More Democracy There are several forms of governments in the contemporary world. These include democracy, aristocracy, and monarchy, among others. According to Rousseau, the form of government depends on its size. For example, monarchy is considered as st rongest of all the various forms of government. Furthermore, he maintains that Monarchy serves the largest population and is suitable for hot climates. In addition, Rousseau argues that aristocracies are the best form of government, which last for centuries. Rousseau faults modern democracies for demeaning their subjects and sovereign. For instance, modern democracies have representatives that are supposed to enact laws on behalf of citizens. However, this is not entirely true. In fact, while some legislators go for their own interests, other push for ideologies over and above what their constituents want. This has caused jittery and acrimony in most countries with continual replacement of representatives during elections. Nonetheless, it continues to haunt them, as the trend of presenting personal thoughts continues. Rousseau tries to determine the possibility of achieving freedom, as it should be and not in its present form where self interest takeover power and utilize it, as the y want. In fact, it is for this reason that he goes for concurrence between the general will and will of all. However, current democracies do not offer such provisions. In fact, they claim that Rousseau’s theories are impracticable in modern world and require an ideal world that can heed to most people’s wants. In essence, as much as democracy tries to achieve concurrence in issues and freedom, it fails to reach its minimum threshold in Rousseau’s view (Estlund, Waldron, Grofman Feld, 1989, p. 1317-1340). Super majority Will of all refers to the total sum of all individuals will. When this total sum or will of all exceeds other factors, it can be described as a simple majority. In essence, a simple majority may encompass many variables but only the winner is taken as absolute even if the sum total of other losers exceeds that of the winner. However, this is quite different from super majority. In fact, this is where the will of all can be achieved in Rousseauâ €™s view. Therefore, super majority can only be achieved if the winner exceeds the sum total of all other losers. In this respect, it may be right to say that general will concurs with will of all if it is represented by a super majority. According to Rousseau, general will, must approach unanimity for it to be inclusive of all participants. This can only be achieved through votes that make up for a super majority. Some theories have however, linked Rousseau’s view on votes with epismestic reasons (Cohen, 1986, p. 257-297).Advertising Looking for essay on government? Let's see if we can help you! Get your first paper with 15% OFF Learn More Discussion This discussion is aimed at assessing whether Rousseau’s social contract is totalitarian. According to Rousseau’s social contract, people should be guided by a general will attained through super majority votes. In light of this, it can be a wonderful system of government if everyone has the same line of thought. However, this is not the case in modern world, where capitalism makes people unequal. To some extent, it can apply in an aristocratic form of government where everyone seems to know where they belong and therefore gives up their freedom to a stronger power. The mere fact that one gives up his or her right to a general will, which may at times differ from the will of all, makes it dependent the executive. However, this has proven to be a failure even though it acts to achieve common goals. The Romans used a similar system and it helped them achieve most of their goals. However, it denied basic rights to captives as well as citizens. To this extent, I can say that Rousseau’s social contract is totalitarian. Furthermore, the fact that those who do not follow social contract are punishable by death makes it totalitarian. True liberty can be achieved through freedom. This allows creativity and innovation, among others. Designing basic line of thought, behavior and action can act to deny deserving people their right to participation in critical activities. Moreover, the states agenda should be well represented in the community, with the possibility of letting variant views to prove their worth. Besides, it is not true that majority are always right. In fact, it has been shown beyond doubt that geniuses are very few, and this is same for significant ideologies. This is mainly because general will, may suffer from group psychology, which at times renders critical analysis useless. In this sense, use of Rousseau’s social contract in a state is likely to skew them towards a totalitarian government (Cohen, 1986, p. 257-297) . Totalitarian Regimes Different regimes have emerged over the years. However of great concern is the links between authoritarian and totalitarian regimes. Authoritarian regimes are those that dictate what its subject does. In this sense, orders are channeled from the executive for people to follow. It is quite important to note that totalitarian regimes usually rule by amassing total support from all its citizens. This is usually achieved through many ways, some of which include threatening their lives and propaganda, among others. In this regard, it is essential to note that totalitarian rule may be detrimental to society especially if infiltrated by personal needs of those tasked with exercising government duties. This is mainly because people come from different backgrounds, cultures and lines of thought. It is therefore impossible for them to think in the same line and submit completely to a super majority general will. This has the propensity of denying some people their right to thoughts and freedom of speech, among others (Rousseau, 1762 p. 1). Assertion I tend to think that Rousseau’s social contract is inclined towards a totalitarian government. This is mainly because people have different views in life. Therefore forcing them to give up their right to some government without credibility of sustaining such rights can lead to totalitarian government. Most regimes that run totalitarian government claim to derive support from all their subjects. This has led to conflicts when it matures. For instance, Libyan governments as well as those of the Far East like China and North Korea tend to skew towards totalitarian government. However, they claim to have majority support from people who suffer daily to make ends meet. It is quite necessary to note that such regimes usually come as result of social contract. They may begin in an exceptional manner but later on turn into totalitarian government. In other words, Rousseau’s social contract is clo sely linked to a totalitarian government than the freedom it claims to provide. This is because people have different views due to varying backgrounds. Therefore, tying them to a common goal, which may be one person’s interest, denies them their basic freedom of choice. Moreover, not everyone has the capacity to understand common goals of a state. In most cases, the elite propose such ideologies based on their interests, which may be to exploit others. Rousseau’s social contract is therefore skewed towards a totalitarian government (Levine, 2002, p. 28). Conclusion According to Rousseau, people are denied their birthright, which is freedom. In this regard, he suggests a legitimate political authority, which comes to power through social contract. This, he believes would provide the freedom that people deserves. Social contract is an agreement that enables an individual to join civil society. It therefore binds the individual into society in the interest of communal pro tection. However, this is tantamount to totalitarian rule since everyone is bound completely to one solid government. Besides, human nature states that people differ in thoughts, needs, and ideologies, among others. Social contract therefore has the propensity to deny them the right of choice hence leading to a totalitarian government (Rousseau, 1762 p. 1). Reference List Cohen, J 1986, ‘Reflections on Rousseau: Autonomy and Democracy’, Philosophy and Public Affairs, Vol.15, No.3, pp. 257-297. Estlund, DM Waldron, J Grofman, B Feld, SL 1989, ‘Democratic Theory and the Public Interest: Condorcet and Rousseau Revisited’, American Political Science Review, Vol.83, No.4, pp. 1317-1340. Levine, A 2002, Engaging Political Philosophy: From Hobbes to Rawls, Blackwell, Oxford. Rousseau, JJ 1762, The Social Contract or Principles of Political Right, Translated by G. D. H. Cole. Available from: http://www.constitution.org/jjr/socon.htm. Schwartzberg, M 2008, ‘V oting the General Will: Rousseau on Decision Rules’, Political Theory, Vol.36, No.3, pp. 403-23. This essay on Assess the view that Rousseau’s social contract is totalitarian was written and submitted by user Kody D. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. 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